This is a very subjective and different review seeing how much love this show has gotten. This is probably the most boring highly-rated Kdrama I have ever had the displeasure of viewing, without completion. It has taken me over a year to finish, and I'm only on episode 11. I must be doing something wrong, I must be missing something. But I just don't feel the magic in this show like everyone else does. The plot is extremely repetitive from what I've seen and the typical rude, cold demeanor of the wealthy male stereotype just wasn't working for me like it usually does. The male and female lead were so off putting that I couldn't enjoy the apparent comedic chemistry they share. The gender-swapping plot line was so slow and uninspiring, drawing out the tiring push and pull between the annoying leads. Don't know what it is, I have watched some pretty unknown dramas and have enjoyed myself more. Every scene honestly felt so damn cringe-worthy. Anyway just my 2 cents, different things for different people I guess.